Marketing Manager

Remote

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Job responsibilities

  • Plan and implement promotional, lead generation campaigns. Measure results.
  • Analyze customer insights, market trends, and marketing best practices to build successful strategies and drive qualified traffic.
  • Fine-tune positioning, track target audiences and develop marketing plans with specific objectives across different channels and segments.
  • Experiment with a variety of organic and paid acquisition channels like content creation, pay per click campaigns, social media, lead generation campaigns, performance analysis.
  • Oversee and approve marketing materials.
  • Manage monthly marketing reports and budget reports.
  • Build and manage email marketing campaigns.
  • Stay in close communication with customers

Requirements

  • 4+ years’ experience in digital marketing.
  • Proven experience in development and implementation of marketing plans and campaigns.
  • Fluent English.
  • Numerically literate, comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Ahrefs, Amplitude, etc.).
  • Budget-management skills and proficiency.
  • Solid understanding of traditional and emerging marketing channels.
  • Strong project management, multitasking, and decision-making skills.

Nice to have

  • Background in an IT product company.
  • Knowledge of marketing product metrics and tools (Amplitude, Chartmogul etc.
  • Bachelor’s degree in marketing, business, or related field.
  • Established press and media contacts.

What we offer

  • Competitive salary + bonuses.
  • Professional growth.

Why working at Diffco?

  • Great experience and opportunity
    You will work on the fast-forward projects in Silicon Valley utilizing latest technologies, methodologies, frameworks and approaches with the ability and time to learn and develop professionally.
  • Professional and harmonious team of friends
    Our team is a second family, so you would enjoy spending the day working on nice projects with kind people with broad interests.
  • A vast field for growth
    Learn continuously, expand your skills and demonstrate your professional level and ability to take more responsibility to grow.
  • Great company culture
    We care about you and are interested in your personal professional goals, motivation and we build a perfect work/life balance.

Let us know you better

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+1 (415) 655-1002